an open notebook, magnifying glass, a pen, and a pair of

Mystery Shopper

Your business seen through the eyes of those who matter most: THE CUSTOMER

QualiNord Mystery Shopper is a personalized assessment program designed for companies in the tourism, hotel, and restaurant sectors in the Northeast region.
Our experts visit and experience the service as regular customers, analyzing each stage of the experience, from the first contact to the end of the visit.

Program Objectives
  • Raise the standards of service and hospitality of companies in the Northeast.

  • Ensure operational consistency in processes and services.

  • Develop more engaged and prepared teams .

  • Provide a practical diagnosis to increase sales and customer satisfaction .

A graphical depiction of the customer experience journey.
A graphical depiction of the customer experience journey.
A team analyzing customer feedback data.
A team analyzing customer feedback data.
  • Initial diagnosis: we align the company's profile and objectives.

  • Assessment planning: we define the criteria and itinerary for the visit.

  • Secret visit: the mystery shopper carries out the real experience, without identifying themselves.

  • Report: technical and visual document, with indicators of service, empathy, response time, standardization and environment.

  • Strategic feedback: meeting with the manager for analysis and action plan with a focus on continuous improvement.

  • Hotels, inns and resorts

  • Restaurants

  • Cafeterias

  • Beach clubs

  • Tour operators

  • Regional and artisanal product stores

How it works
Segments served

💎 Assessment Plans

  • Bronze Plan: 1 monthly visit + simplified report

  • Silver Plan: 2 monthly visits + analytical and comparative report

  • Gold Plan: 4 monthly visits + team training and improvement plan

💰 Investment starting at R$350/month
(ideal for local inns and restaurants looking to improve their service standards)

Want to find out how your customers perceive your brand?
Contact us and schedule your first assessment with QualiNord Mystery Shopper.